This tells the stories of fictional characters as they grapple with health issues in everyday life.
It could look at how a family decides whether or not to breastfeed their baby or vaccinate their child, or what happens when they don’t practice good hygiene habits.
- A drama can deal with sensitive issues in a non-threatening way, letting listeners make up their own minds
- Listeners can see different characters’ points of view. For example, a storyline told from the perspective of a vaccinator could help them understand why vaccinators are doing this job
- This can be an entertaining format that appeals to listeners who don’t usually tune in to health programmes
- Keep your storylines and characters realistic – speak to health workers and families who have gone through these issues to find out what life is really like
- You could even cast members of the community who can bring their own experiences to the roles
- Avoid stereotypes that can be harmful, such as showing people who refuse vaccination as uneducated
- Don’t reveal your whole story in one go – use cliff-hangers to keep your audiences listening. Disagreements between characters can also make storylines interesting
- Ask your listeners for feedback on the storylines to see if they’re engaging and effective enough
- It’s fine to keep each broadcast short – build your storylines up week by week